Facebook | Twitter | Instagram | Reels
Social Media Campaign
Here's a little sampling of captions, posts, and the promotional-focused copy I've written for ADP, Fashion for Conservation, and AU Sci-Fi Magazine.
ADP Tech Talent
Role: Designer, Reels Editor
Duration: 09/2021 - Present
• Designed Instagram Stories using Adobe Creative Suite
• Enhanced post visibility by effectively using relevant hashtags and optimizing image sizes
• Created Instagram Reels with engaging content, including video editing, motion graphics, and sound design
• Ensured all social media assets reflected brand guidelines, maintaining consistent use of color schemes, typography, and logo placement across Stories, posts, and Reels
Fashion for Conservation
Role: Social Media Manager
Duration: 11/2018 - 03/2020
• Strategize and plan for PR, communications, and graphic design
• Collaborate with the Web Design & Development Team to deliver best-in-class user, business, and technical experience
• Conduct concept and usability testing and gather feedback
• Develop social content strategy and include visual & written elements
• Maintain and grow the social media footprint via Facebook, Instagram, Twitter
Aligning with the brand's fundamental value, this post is written to raise the importance of sustainable development.
For more examples of this type of post content and more, check out Fashion for Conservation's Instagram page.
I was involved at the beginning of the branding in 2019 and provided posting guidelines for the team that consisted of eight members.
AU Sci-Fi Magazine
Role: Copyeditor, Social Media Manager
Duration: 10/2017 - 06/2019
AU is a quarterly journal dedicated to fantasy, science fiction, magical realism, and other mystical genres.
• Orchestrate writing workshops twice a month
• Teach copyediting and work with younger writers
• Deliver quarterly speeches for an audience of 200+
This post is written for the team to recruit new members. It is important to note that emoticons and shorter linebreaks are often used for Instagram captions as well as Instagram stories.
For more examples of this type of post content and more, check out AU's Instagram page.
